Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

Builder-Provided Extended Warranties and Service Plans: Business Opportunity or Bad Idea?

Join Todd Usher from Addison Homes in an interactive discussion on the pros and cons of builder-backed extended warranties along with some preliminary Clemson University consumer research focused on the subject.

Instructor: Todd Usher

Strategies from Top EEBA Builders on Managing Through Crisis

COVID-19 not only puts high performance builders up against marketing through a downturn, it also forces you to deal with the very real supply chain, worker availability and health-related shut-downs brought on by this particular crisis. Join Gene Myers of Thrive Home Builders, Tim O'Brien of Tim O'Brien Homes, and Dennis Webb of Fulton Homes as they discuss how they are managing their businesses during this challenging time.

Instructor: Gene Myers, Tim O'Brien, Dennis Webb

Selling the Value of Above-Code Programs

It isn't crazy to say that common expectations people have of the place they call home are centered on peace of mind benefits such as safety, health, comfort, efficiency, and affordability. How do you make purchasing your home the easiest and most confident choice for your buyers?

Instructor: Jala Curtis, Rusty Buick
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Marketing to a Changed Market

The COVID-19 crisis is causing homeowners to re-evaluate their needs and wants in a home. That will likely be good news for the high performance home building community.

Instructor: Suzanne Shelton
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