Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

US - Rise Sustainable Real Estate Professional

The Rise Sustainable Real Estate Professional accredited online course provides real estate professionals with a competitive advantage by being able to identify and communicate the benefits of sustainable homes in the market. In 2016, the Shelton Group conducted a survey that found 81% of people who expect to buy a new home in the next two years say higher energy efficiency would cause them to choose one home over another and that they would be willing to pay more for a healthier home. In this 3-hour course, learn to increase buyer demand for healthy, energy efficient, and comfortable homes.

Instructor: Rise

US - Rise Fundamentals of Sustainable Homes

The Fundamentals of Sustainable Homes online course by Rise explores the different building standards that go above code and strategies to make a home more comfortable and energy-efficient. 

Instructor: Rise
CEUs: 3 NARI, 3 RESNET credits.

The Sales Culture of Homebuilding

"Nothing happens until it's sold." - Ira A. Fulton, founder and Chairman of Fulton Homes, Tempe, AZ. Every homebuilder must have a sales culture, where sales is the epicenter of the company and really mean it and where war is declared on anything that gets in the way of sales.

Every builder should have Unique Selling Propositions where you have items or concepts that you promote that sets you apart from other builders. Most of you have energy efficiency and healthy homes that you promote that do set you apart from the others. How do you tell the story of Energy Efficiency and Healthy homes? Learn tips from 6 time IAP Leader award, and 2 time IAP Leader of the Year award winner.

Instructor: Dennis Webb
CEUs: 1 NARI, 1 RESNET credits

Marketing to a Changed Market

The COVID-19 crisis is causing homeowners to re-evaluate their needs and wants in a home. That will likely be good news for the high performance home building community.

Instructor: Suzanne Shelton
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EEBA members are part of a community of thought leaders and early adopters from all facets of the home building industry that strive ot help each other build resource efficient, healthy and resilient homes while engaging with the next generation through workforce development. Become a member today and help high performance home building thrive.

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